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Apple 2030
ISSUE 20.38 • 2023-09-18 APPLE NEWS
By Will Fastie
Mother Nature deems Apple’s ambitious clean-energy goals worthy, albeit surprising.
Oscar winner Octavia Spencer, in her starring role as Mother Nature in Apple’s fall event, stole the show. Apple goes Hollywood all the time in these events, but this was different.
In a nicely done surprise skit, Mother Nature has come to Apple to audit its progress on meeting its green goals, specifically carbon neutrality. This alone was funny because all companies seem to have stated goals, but it’s hard to know whether any are being achieved. Mother Nature was skeptical to the point of assuming Apple was just blowing smoke, so to speak.
Read the full story in our Plus Newsletter (20.38.0, 2023-09-18).
This story also appears in our public Newsletter.