Newsletter Archives

• Are Google’s Accelerated Mobile Pages (AMP) good or evil?

  Posted on May 9, 2022 at 02:44 CDT by B. Livingston • Comment in the Forums

  PUBLIC DEFENDER

  

  By Brian Livingston

  A programming technique that Google says will speed up websites is actually slowing them down, according to major Web publishers and browser makers who are actively blocking it or working around it.

  The technology is called Accelerated Mobile Pages or AMP. The search giant has been working on the technique since at least 2015. But AMP has become a hot potato only recently.

  Last year, publishers and Web developers began realizing that Google was favoring its own AMP systems and silently diverting to itself a large cut of websites’ advertising revenue, according to a lawsuit filed by the attorneys general of 16 US states.

  Read the full story in our Plus Newsletter (19.19.0, 2022-05-09).

  Public Defender Google searches, Newsletters, Online advertising, Public Defender

• Web presence: Working with search engines

  Posted on September 20, 2020 at 21:00 CDT by Tracey Capen • Comment in the Forums

  SMALL-BUSINESS WEBSITES

  By Will Fastie

  Leveraging Web-based services is an essential part of building an effective online presence — and search engines are a top priority.

  In my previous installment, I stated that this article would focus on social networks. I’d intended to include some information on search engines, but during the research and writing process, I realized there was more to say about search.

  One of the buzz words constantly thrown about when discussing online searches is “search-engine optimization.” I’ll state right from the start that I’m dubious about the value of current SEO practices — and practitioners.

  Read the full story in AskWoody Plus Newsletter 17.37.0 (2020-09-21).

  AskWoody Plus Newsletter, Web Development AskWoody Plus Newsletter, Business websites, Google Search, Online advertising, Security, SEO