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Spying or helpful? You decide.
PRIVACY
By Susan Bradley
Years ago, my girlfriend had her first baby.
Suddenly, I found myself sitting in front of my computer, searching only for baby bottles, baby clothes — everything baby-related.
Milliseconds later (at least it seemed that fast), I was receiving mail for everything baby-related. Clearly, my online activity was being tracked, but I was missing the prominent online notices explaining how I could opt out.
Then something really weird happened. That baby got a bit older. When he became a toddler, the marketing machine made sure I heard about the perfect baby pull-up pants. He hit kindergarten and I learned about all the books he needed to read.
Read the full story in our Plus Newsletter (20.48.0, 2023-11-27).