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Firewalls don’t stop dragons
Are you familiar with the podcast “Firewalls don’t stop dragons“?
This week’s episode is about online advertising and about how you are the product.
Every time you load a web page, your personal data is being shared with thousands of companies. The ad spaces on the page are being auctioned off to the highest bidder in fractions of a second. The Irish Council for Civil Liberties calls this the biggest data breach in history, and is suing the ad tech companies on your behalf to stop this needlessly invasive and dangerous practice. My guest Johnny Ryan will explain how this real-time bidding process works and has insider documentation on the types of extremely personal data that’s being shared in order to target those ads to you.