• Search engine market share – Bing and Yahoo neck-and-neck

    Posted on August 8, 2017 at 08:02 CDT by • Comment in the Forums

    Add this to the long list of things I didn’t know.

    A tweet from @teroalhonnen led me to poke around the usage statistics for web search engines. Of course, Google’s far out in front. But I didn’t realize that Bing and Yahoo are neck-and-neck. Yahoo, for heaven’s sake.

    Statcounter says in July, Google ran 92% of market share, Bing was 2.55% and Yahoo 2.23%.

    The big Chinese search engine Baidu (which is probably underrepresented in the results) came in at 1.44% and Russian giant Yandex (also likely underrepresented) was 0.89%. Remember that Statcounter only tallies hits on web sites that it monitors, and, unlike Netmarketshare, doesn’t try to jiggle the figures for parts of the world that it doesn’t cover so well.

    Bing’s been on a downhill spiral for the past five years. In July 2012, its share stood at 2.96%. In July 2014, it ran all the way up to 3.84%. Last month’s 2.55% was the lowest score ever.

    This in spite of the fact that Bing’s the default search engine — and bloody difficult to change — on Edge in particular, and all versions of Windows 10 in general.

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