• Windows 7 Launch Event Miami

    Posted on September 25, 2009 at 10:29 CDT by • Comment in the Forums

    Reader MC went to the Miami/Ft Lauderdale/Tampa/Orlando Windows 7 Launch Event on September 24 – and lived to tell the tale.

    The Launch Event was held in a movie multiplex. They used three of the movie rooms. Each session was 3/4 to almost full, maybe 150 to 200 in each room. The theory of “get there early – first come first served for the FREE software” is marketing hype. Everybody got the freebies, and you got a ticket when you arrived, so you knew that you would get to see the show.

    Windows 7 presentations were in two rooms, Win Server in the other. There were four Win 7 sessions. One of the rooms took them in order, 1-2-3-4. Confusingly, the other room had the same sessions in the opposite order, 4-3-2-1. Softies Blain Bar and John Baker gave two sessions each, then ran to the other room to give the other two sessions. Confused the daylights out of everybody, including the presenters.

    Blain was very forthcoming. “I’m only the messenger, but we got Vista wrong.” We really wanted the Windows 7 features in Vista, but they didn’t make it. We waited to ship Windows 7 until we got it right.

    Mostly it was “see what you can do now” PR, but that’s OK. Blain quoted Ed Bott many times in his slides. (Is Ed getting a cut from this? HA!)

    The goodies included a T-shirt and a DVD with the final version of Windows 7 Ultimate, 32-bit version. I didn’t get a 64-bit version. And they didn’t hand out Windows 7 Home Premium, which is what I really wanted.

    Overall it was worth going to, but it was exactly what I expected, kind of a “Yeh! Microsoft! Aren’t we great!” kind of thing.

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